I am a Truckee-Tahoe based journalist and content marketing specialist with roots in the Sierra Nevadas, a passion for conservation, and a belief in the outdoors as a great equalizer. I write primarily about travel and adventure, women in the outdoors, and public land policy.

I also write content marketing blogs for a variety of brands and businesses in the outdoor, travel, retail, art and tourism industries to drive traffic to their site and up their SEO rankings.

Skill Set + Passion.

With experience writing about climate action, the outdoors, environmental policy,  international travel,  arts & culture, I am a versatile but focused journalist and copywriter.

My work has been published both online and in print in: Teton Gravity Research, The Clymb, Roots Rated, Moonshine Ink, Tahoe Quarterly, Only In Your State, Sierra Heritage Magazine, South Sound Magazine, 425 Magazine, the Mountain Democrat, Mountaineers Magazine, and more.


  • 2017: Outdoor Industry Association’s Skip Yowell Future Leadership Academy
  • 2016: SHIFT Jackson Hole’s Conservation + Recreation Emerging Leaders Program

Content Generation and Social Media.

I develop original content for outdoor brands, marketing sites, retailers, and nonprofits that draws on my own experiences and personal love of outdoor recreation. My clients and partners include Sierra Avalanche Center, Tahoe Mountain Sports, Freshtracks Communications, Sierra Business Council, the Mountain Pact, Blogs for Brands, Outdoor Project, RootsRated, and more.

Communications, CopyWriting, and Editing.

I works as a copywriter, copy editor, social media consultant, and content specialist for clients that include Outdoor Retailer, Marmot and Freshtracks Communications.

For more writing samples…

Please contact me, jillcsanford@gmail.com